Services
Solutions for Media Organizations
Tailored for publishers, retail media networks, platforms, and media agencies.
We help media organizations speak the language of consumer marketing executives to unlock larger allocations, longer-term commitments, and deeper strategic partnerships.
We bring that approach to life through two core service areas designed to strengthen your market position, business relationships, and commercial impact:
01
Voice of the Customer Advisory Council
Leverage inside buy-side expertise to design and commercialize innovative advertising products, collaborative data partnerships, and joint business frameworks.
We help recruit, establish and manage customer advisory councils that shape product roadmaps, generate qualified beta participants, unlock new customer verticals, and create stronger collaboration with key clients. Engagements range from one-time events to annual programs.
When these councils are working well, clients may shift budget outside normal planning cycles or existing commitments to accelerate co-created opportunities from testing to general availability. They can also open the door to joint PR, public speaking, and broader market visibility.
02
Sales Enablement Workshops & Strategic Pitch Consulting
Equip ad sales teams with the strategic frameworks and executive-level positioning needed to move beyond tactical RFPs and secure upstream, enterprise-level commitments.
Clarify the key steps, windows of opportunity, and the many diverse stakeholders involved in securing plan approval, implementation, and performance reporting.
Refine your value proposition to address the strategic priorities, business pressures, and measurement demands of leading consumer marketers.
To grow existing business with large clients, develop more cohesive partnership proposals that extend beyond campaigns and annual planning cycles. We help build integrated capabilities across parent organizations — such as consumer marketing, licensing, theatrical, and ad sales — and connect them with complementary publishers based on client needs.